Brand

Pluto

At Pluto, we redefine luxury streetwear by fusing high fashion with the raw, unfiltered spirit of the streets. Our name, Pluto, stands for

Pushing Limits Until The Outcome 

a philosophy that inspires everything we do. We believe in breaking boundaries, challenging norms, and striving for the extraordinary, just like our bold, boundary-pushing designs, inspo from Hip Hop and y2k Culture.

Each piece is crafted for those who dare to express themselves unapologetically.

Combining premium materials with cutting-edge design, Pluto is more than just clothing

it's a lifestyle, a statement of resilience, creativity, and fearless ambition.

We’re driven by the idea that fashion should empower individuals to exceed their limits. From exclusive drops to limited-edition collaborations, Pluto isn’t just a brand; it’s a movement for those who are relentless in their pursuit of greatness.


Pluto was born out of a vision to bridge the gap in the global streetwear market. As streetwear exploded in the US, it became clear that access to bold, quality designs outside of the States was limited. Inspired by this disparity, we set out to create Pluto a brand that brings high-quality, trend-forward streetwear to the rest of the world.

We saw an opportunity to offer something unique: clothing that resonates with the culture of streetwear, but is tailored to the diverse and evolving tastes of fashion enthusiasts beyond US borders. At Pluto, we don’t just follow trends—we set them. From sleek, slim-fit jeans to distinctive, statement pieces, our collections are designed for those who want to stand out and make their mark.

Our mission is simple: to provide global streetwear that doesn’t compromise on style, quality, or accessibility. With a keen eye on urban culture and an understanding of what the world outside the US needs, Pluto is where street style meets international fashion, delivered straight to your doorstep.

Welcome to Pluto—where the world meets streetwear.